Caps get a playful turn in Hermès' "Coming through!"

Juan R Lage is credited for the cap collection video, while the spring-summer 2027 runway show has passed 1.3 million views.

Channel: Hermès Story of October 14, 2026Trari Newsroom

Why this story? The channel's weekly summary: what went up this week, what is drawing views now, and where the channel stands among similar channels.

Coming through! 🧢

Hermès kept its new-upload schedule small: a single cap-collection video, credited to Juan R Lage with the description "Happy speedsters." "Coming through! 🧢" brings a lighter accessory focus after the house's women's spring-summer presentations. It has drawn just under two thousand views, a modest audience beside the runway's much larger total.

The fashion show remains the channel's most active video right now, with more than 1.3 million views overall. Its companion, "Hermès women's spring-summer 2027 collection," offers a more focused look at the clothes. The description emphasizes movement: lifting hems, filling sleeves and opening vents, all building toward a feeling of weightlessness. That collection video is also drawing more daily views than the new cap upload.

Among the neighboring luxury-house channels, Hermès sits close to Burberry in subscriber size, with Saint Laurent and Prada nearby too. But the useful contrast this week is within its own collection: a brief hat outing for something new, and two spring-summer videos for a longer fashion catch-up.

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Also in Luxury fashion housesThis week on the channelValeria Golino and Italian TV memories on Fendi's shelfThe My Peekaboo campaign shares the channel's recent collection with Maria Grazia Chiuri's Spring/Summer 2027 inspiration.Channel: Fendi · Story of October 14, 2026 A different discovery todayVideo people are talking about 11x its usual commentsZelenskyy tells Steven Bartlett why he needed "ammunition, not a ride"In a nearly two-hour conversation, Ukraine's president moves from sleepless nights and grieving parents to Bucha, Paddington Bear and the morning the invasion …Channel: The Diary Of A CEO · Story of October 24, 2026

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Caps get a playful turn in Hermès' "Coming through!" The full story on Trari: https://trari.com/en/story/hermes-10251/?from=kit

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The videos drawing views on Hermès right now

Hermès women's spring-summer 2027 show1,314,771 views Hermès women's spring-summer 2027 collection19,145 views

The numbers

Here is the week in uploads, views and subscribers for Hermès.

subscribers

448,000

total views

67,655,269

first-day views of each video posted this week

Coming through! 🧢

1,598

subscribers: this channel and similar channels

CHANEL

2,930,000

GUCCI

1,470,000

Bottega Veneta

1,030,000

Versace

672,000

Hermès

448,000

Burberry

444,000

Saint Laurent

429,000

Prada

414,000

Fendi

285,000

As of October 14, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube

Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.