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This week on the channel +3.8M views this week

Martin Lewis challenges supplier protections on Good Morning Britain

Ofgem's proposed switching charge gives the consumer journalist a pointed question: who benefits when wholesale energy prices fall?

Why this story? The channel's weekly summary: what went up this week, what is drawing views now, and where the channel stands among similar channels.

Why Martin Lewis 'lost his cool' over new energy bill plansWhy Martin Lewis 'lost his cool' over new energy bill plans

Things we can learn from the video

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  1. 0:52Lewis explains how a supplier gaining a switching customer would compensate the customer's previous supplier.
  2. 2:18He argues that the charge would weaken competition when households need cheaper energy deals.
  3. 4:05Lewis accepts the measure protects suppliers from collapse, but questions why favorable market movements bring no equivalent clawback.
  4. 7:18He discusses possible standing-charge changes and targeted support, including the Warm Home Discount.

Switching is the sticking point. Martin Lewis's explanation of Ofgem's proposed Market Stabilization Charge became Good Morning Britain's most-watched new upload of the week, reaching roughly 378,000 views.

Appearing remotely, Lewis explains a mechanism under which a supplier gaining a switching customer would compensate the supplier losing them when wholesale prices fall sharply. The rationale is to protect firms that bought energy in advance at higher prices. His objection is that this protection would weaken the competition that could bring customers cheaper deals.

"This is a way of dampening competition at the time we need competition the most," he says. Although Ofgem is consulting on the measure, Lewis tells the presenters he expects it to happen. That is his assessment, not an announced outcome.

The energy interview remains the channel's busiest current upload. Newer coverage of France's demonstrations and Ray and Emily Quinn's account of pregnancy loss also drew substantial early audiences. Elsewhere in the fifteen-upload week, Mark Charnock revisited three decades as Emmerdale's Marlon Dingle, a change of register from household bills and political interviews.

Across the channel, the week's viewing came to about 3.8 million views, with subscribers unchanged. Its daily viewing pace is currently well below its usual level, though the weekly total sits near The View's and above This Morning's. CBS Mornings had the larger weekly audience among these talk-show peers.

For viewers looking beyond the news interviews, Charnock's retrospective offers a very particular catch-up: Marlon's marriages, upheavals and memorable moments, on the anniversary of Emmerdale Farm's television debut.

Published on Trari

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The videos drawing views on Good Morning Britain right now

The facts
Subscribers
1,380,000
Channel views, last 7 days
3,840,256
Videos published this week
15
Video published
October 16, 2026
Video views so far
377,854
Views on its first day
127,807

The numbers

Here is how Good Morning Britain's uploads and audience moved over the past seven days.

views gained this week: this channel and similar channels
CBS Mornings
6,006,712
The View
3,654,690
This Morning
2,854,561
The Onion
2,305,183
TODAY
1,253,866
subscribers
1,380,000
no significant change in the last 7 days
total views
1,301,691,469
views per day
300,986
typical day: 551,303
first-day views of each video posted this week
subscribers: this channel and similar channels
CBS Mornings
3,320,000
The Onion
3,290,000
This Morning
2,540,000
The View
1,720,000
TODAY
541,000
As of October 20, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
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