Grant Cardone puts the price before the sales pitch
His new live-training upload argues for qualifying buyers early, while a cold-call encounter draws fresh attention.
Why this story? The channel's weekly summary: what went up this week, what is drawing views now, and where the channel stands among similar channels.
STOP focusing on expenses. GROW your income instead.
Grant Cardone uses a $144,000 offer to make a fairly everyday sales point: find out whether someone can afford what you are selling before spending an hour pitching it. That lesson appears both in his new live training, "STOP focusing on expenses. GROW your income instead.", and in a shorter companion upload, "Stop Pitching Before You Qualify the Buyer".
Across fifteen uploads, the week leaned into the mechanics of selling: discussing price, finding customers and figuring out what to do when growth stalls. In the longer training, Cardone argues that generating income deserves more attention than trimming expenses, and examines when a business's own systems get in the way of sales.
The week's most-watched new upload remained "Pay Cash or Lease It", approaching 94,000 views. In that interview excerpt, Cardone explains how tax write-offs influence his vehicle choices. Viewers took the conversation toward the practical trade-offs: mileage limits, the cost of lease payments and whether you intend to keep the car.
Channel viewing is close to its usual daily pace, with subscribers unchanged over the week. Nearby in the business category, The Rich Dad Channel is having a slower viewing day than usual, while CNBC Television is considerably busier.
Cardone's strongest daily momentum belongs to "He Cold Called Grant Cardone… Then Got Invited to 10X". The caller asks about funding a business idea; Cardone responds with an invitation to his event. It is also a promotional clip for that event, bringing the week's sales lessons back to a live example of making an offer.
Published on Trari
Where next?
What viewers say
The comments under "Pay Cash or Lease It"
If you add the down payment + the monthly lease payments over 2 years, you get to 40-50% of the price car which you don't get to keep. Leasing has its own benefits but not the best deal if you intend to keep the vehicle
@blipblop92See it on YouTubeLeases only make sense if you don't drive them much because of mileage issues
@mhxxd4See it on YouTubeEither way, you have to have loads of cash or loads of cashflow…. 😢
@rogerdrakes1See it on YouTube
Public comments from the video's page on YouTube
The videos drawing views on Grant Cardone right now
Pay Cash or Lease It93,530 views · 2026-10-14
Learn one hack a day to master anything20,129 views · 2026-10-14
Why billion dollar founders carry pocket notepads19,332 views · 2026-10-15
He Cold Called Grant Cardone… Then Got Invited to 10X17,945 views · 2026-10-16
Stop Pitching Before You Qualify the Buyer16,276 views · 2026-10-15
How to pitch an investor successfully7,935 views
- Channel
- Grant Cardone
- Subscribers
- 3,140,000
- Channel views, last 7 days
- 927,263
- Videos published this week
- 15
- Video published
- October 15, 2026
- Video views so far
- 23,602
- Views on its first day
- 13,705
The numbers
Here is how Grant Cardone's uploads and audience moved over the week.
💡 Test your knowledge
What does Cardone recommend establishing before spending time on a sales pitch?
His new qualification lesson argues that pitching someone who cannot afford the offer wastes both people's time.



