This week on the channel +539K views this week

A Land Cruiser bought at a Tokyo auction keeps Mat Watson's import plan busy

With no new upload, the channel is drawing about twice its usual daily views, led by a summer trip to Gulliver and the USS auctions.

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Mat Watson Cars Story of October 3, 2026Trari Newsroom

Why this story? The channel's weekly summary: what went up this week, what is drawing views now, and where the channel stands among similar channels.

I Bought a Land Cruiser at Auction IN Japan!

On a usual day, Mat Watson's channel draws somewhere around 67,000 views. Right now it is closer to double that, and he has not posted anything new in seven days.

The video doing the most work is three months old. In "I Bought a Land Cruiser at Auction IN Japan!" the former carwow presenter flies to Tokyo to find a car worth importing for his young business. He browses Gulliver, which the description calls Japan's biggest used car dealer, then tries his luck at the USS auctions, passing kei cars, Alphard VIP minivans and a Civic Type R on the way to the Land Cruiser 250 that is hard to get in Britain. The description promises three cars, three problems and one very stressful auction, plus a paint-depth gauge that ruins a car that looked perfect on paper. It has passed 2.6 million views.

The import story runs through the rest of the list too. An older episode brings in a brand-new Land Cruiser 76, the boxy 70 Series that still looks like 1985, and follows the headache of making it road legal in the UK. And a month-old build puts more than £20,000 of HKS and Spoon Sports parts on an £11,000 Honda S660, the tiny mid-engined kei roadster, partly to test whether sports cars should join the Jimnys and Land Cruisers he sells.

Among the car channels near his size, BoostedBoiKyle and Junkyard Digs are having the loudest weeks, while Gears and Gasoline is running quieter than usual. Mat sits in the middle, carried by the same Japanese adventure, chapter by chapter.

Published on Trari