CNBC Make It

The numbers today

What happened lately

October 16, 2026 21x its usual first day I'm A Teen Who Built A 'Can Cooler' Business — It… The video opened at a pace of 107,891 views a day, 21 times a normal first day on this channel (5,080). Read the story

This week on the channel +2.3M views this week

Pumpkin season adds a farm business to CNBC Make It's week

Kelly Schultz's Great Pumpkin Farm in New York earns its annual revenue during a seven-week opening season.

Channel: CNBC Make It · Story of October 18, 2026

Video taking off 21x its usual first day

Mike Satterlee built a business around a reloadable can cooler

CNBC Make It's profile follows the teenage founder who chose CruiseCup over college and reports $808,000 in annual revenue.

Channel: CNBC Make It · Story of October 16, 2026

Video taking off 11x its usual first day

Duolingo's nagging owl offers a clue to brands getting weird

CNBC Make It's report connects mascot memes and TikTok pickles to a marketing strategy built around conversation rather than sales pitches.

Channel: CNBC Make It · Story of October 14, 2026

The video drawing the most views now

I'm A Teen Who Built A 'Can Cooler' Business — It Brings In $808,000/Year

Video published

October 15, 2026

Video views so far

696,091

Video views, pace per day

20,218

Views on its first day

151,123

Position on Trari and in the category

The ranking by views counts only channels whose weekly number is available.

The channel's share of the category

0.6% of all views the category's channels gained this week

Subscriber growth this week

0.5% on this channel, 0.0% on the category's middle channel

The channel's latest videos

The last 15 videos uploaded to the channel, with today's numbers. Click a video to play it here.

Video	Uploaded	Length	Views	Per day	First day	Likes	Comments
We Bought A Brooklyn Brownstone For $1.5 Million And Renova…	October 22, 2026	9:33	48,807	20,169	40,914	529	48
Why Gen Z is sports betting instead of investing	October 21, 2026	2:55 short	2,590	283	1,993	63	3
Is it ok to use your friend as a 'free hotel' when visiting…	October 20, 2026	2:58 short	4,584	425	2,544	158	12
I left the U.S. and bought a house in Italy for $13K	October 19, 2026	1:28 short	28,363	184	12,531	316	16
My Pumpkin Farm Brings In $2 Million In Only 7 Weeks	October 17, 2026	4:55	162,307	9,901	51,776	1,260	80
I'm A Teen Who Built A 'Can Cooler' Business — It Brings In…	October 15, 2026	7:49	696,091	20,218	151,123	3,485	280
Why Brands Are Getting So Weird Online	October 13, 2026	8:06	188,834	4,895	48,460	1,688	136
Here’s why Kevin O’Leary thinks college is still worth the …	October 9, 2026	1:11 short	4,664	33	2,271	91	14
I Bought An Abandoned Church For $45K & Spent $194K Making …	October 6, 2026	9:22	1,925,739	17,632	138,070	13,272	704
How Imax profits from theaters it doesn't own	October 5, 2026	2:59 short	11,341	18	6,000	247	7
This 18-year-old buys abandoned storage units — his side hu…	October 4, 2026	1:29 short	14,202	30	6,755	303	11
The advice Kevin O'Leary wishes he heard when he was starti…	October 3, 2026	0:41 short	5,781	12	2,618	103	20
Does the $20K new vehicle exist anymore?	October 2, 2026	0:56 short	4,864	11	2,355	69	9
Why More Americans Are Stuck In Car Loans	September 30, 2026	5:47	360,764	1,049	146,613	1,964	642
How Jack Links built an ad campaign that grew its sales by …	September 29, 2026	1:20 short	4,427	11	1,371	89	3

Audience engagement

likes per 1,000 views

6.8 in the category: 27.1

comments per 1,000 views

0.6 in the category: 1.3

a video's usual first day on this channel

6,772 views

short vs long

9 short (up to 3 minutes), 6 long
average views per short video: 8,979
average views per long video: 563,757

Most watched videos (not Shorts)

Video	Uploaded	Length	Views
Why Finland And Denmark Are Happier Than The U.S.	January 9, 2020	25:45	11,286,914
I Left The U.S. For India And Built A $23M Burrito Business	April 26, 2025	7:51	10,282,971
Kevin O’Leary Reacts: Living On $1.6 Million A Year In Los …	May 21, 2020	13:05	6,574,017
David Goggins: How I Went From 300 Pounds To Becoming A Nav…	May 16, 2019	5:03	4,578,085
Living On $172K A Year In NYC | Millennial Money	October 3, 2019	5:53	4,447,436

Most watched Shorts

Video	Uploaded	Length	Views
This 36-year-old bought an abandoned house for $1 and renov…	July 18, 2023	1:00	11,366,395
This 32-year-old sold $400,000 worth of cheese in 2023	May 23, 2024	1:00	1,897,804
Mark Cuban: If I was 16 again, I'd start this lucrative sid…	October 24, 2024	0:31	1,528,703
Inside A $1,300/Month Apartment In Paris #Shorts	February 11, 2022	0:58	1,392,760
Why Charlie Munger lived in the same home for 70 years #Sho…	December 13, 2023	0:49	1,324,864

What happened on the channel in the last 30 days

The days when the channel's numbers left the ordinary.

1. October 16, 2026Video taking offI'm A Teen Who Built A 'Can Cooler' Business — It… The video opened at a pace of 107,891 views a day, 21 times a normal first day on this channel (5,080).Read the story
2. October 14, 2026Video taking offWhy Brands Are Getting So Weird Online The video opened at a pace of 41,357 views a day, 11 times a normal first day on this channel (3,935).Read the story
3. October 13, 2026MilestoneI Bought An Abandoned Church For $45K & Spent $19… The video passed 1,000,000 views.
4. October 12, 2026Video surgingI Bought An Abandoned Church For $45K & Spent $19… The video ran that day at 294,598 views a day, 2.5 times its usual pace (118,399).
5. October 7, 2026Video taking offI Bought An Abandoned Church For $45K & Spent $19… The video opened at a pace of 114,659 views a day, 29 times a normal first day on this channel (3,935).Read the story