'What it meant to Joey' opens sixteen times above NRL on Nine's norm
With just a name, a teary-eyed emoji and two hashtags in its title, the short passed a quarter of a million views within a day of going up.
Why this story? The video opened at a pace of 322,973 views a day, 16 times a normal first day on this channel (19,926).
This is what it meant to Joey. 🥹 #9WWOS #NRL
NRL on Nine kept this one spare: "This is what it meant to Joey. 🥹 #9WWOS #NRL". The title offers no scoreline, no team names and no explanation, only a feeling and a first name.
That has been enough. A new upload on the broadcaster's channel usually starts with a steady trickle on its first day. This short opened at around sixteen times that pace, and viewers have been generous with likes while leaving comparatively few comments.
The title never says who Joey is. On Nine's rugby league coverage, though, the name usually belongs to Andrew Johns, the Newcastle Knights great who sits in the commentary team. The #9WWOS tag points to Nine's Wide World of Sports banner, which puts this video firmly inside the network's own football family.
Published on Trari
Where next?
- Channel
- NRL on Nine
- Subscribers
- 334,000
- Channel views, pace per day
- 516,724
- Video published
- September 27, 2026
- Video views so far
- 247,506 (less than a day online)
- Video views, pace per day
- 322,973
The numbers
The figures show how far this first day ran ahead of what the channel's new uploads usually manage.



